Merlin Entertainments Group Appoints Tug to Market Its LEGOLAND Discovery Centres

The worldwide traveler appeal operator, has appointed seek advertising employer Tug (www.Tugsearch.Co.United kingdom) to control a multilingual on-line seek campaign for its LEGOLAND Discovery Centres.

LEGOLAND Discovery Centres have come to be one of the maximum popular indoor points of interest for families with youngsters aged three-12. With its foundations constructed on the worldwide phenomenon of LEGO the LEGOLAND Discovery Centres take traffic on a journey via a colorful and innovative LEGO world, combining interplay, circle of relatives fun and learning.

There are currently three venues situated in important towns in the US (Chicago), Germany (Berlin & Duisburg), with a deliberate roll out of Manchester and Dallas in 2010.

Tug has been appointed solely to roll out a multi-lingual search engine advertising and marketing campaign the use of its know-how in global search engine optimization and PPC. It could be working with Merlin Entertainments Group to goal families in the German, US and UK markets by way of enhancing emblem cognizance and using price tag sales.

Rob Smith, Marketing Director of LEGOLAND Discovery Centres stated:

As extra dad and mom go online to search for interesting and a laugh days out for his or her families we need to increase our reach and make it smooth for people to locate us on line. Tug became the natural preference for coping with this worldwide campaign because of their amazing work for The Dungeons, one in all our different leading worldwide vacationer points of interest.

Nick Beck, Managing Director of Tug said:

I am pleased that Merlin has appointed us to manipulate the amazing LEGOLAND Discovery Centres emblem online. It?S testament to our talented group of incorporated on-line media experts. Merlin recognises the importance of precise multi-lingual SEM abilties which incorporates a knowledge of the marketplace and the ability to talk with customers of their personal language.

Tug is a search engine advertising and marketing organisation, providing professional strategic consultancy, campaign planning and management for principal manufacturers consisting of: Wonderbra, Dairy Crest, Findus, 118800 and more.

Tugs services offer an online advertising programme that builds brands, generates new media opportunities and improves lead era. Its search marketing group provides understanding in Pay-in line with-click on marketing services , natural search engine optimization and social media optimisation.