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Apps You Should Have For Your Digital Marketing Campaign

It is necessary to be up-to-date with the changes happening in digital marketing considering the fact that it is ever-growing. By managing these changes and calculating the statistics to analyze them is no easy feat and you probably need all help that you can get. Well the good thing is that, there are plenty of applications available for your computer and smart phone intended for digital marketing which can get the job done.

Number 1. Wistia – if you are in need of a video hosting service, then this company may be what you are looking for. Say for example that you are more often than not utilizing video content (which you should), then getting used to Wistia app will undoubtedly boost your digital marketing efforts. Not only the fact that it enables you to post high volume of responsive videos, it is offering in-depth video statistics that the world has to offer.

It becomes possible to analyze the videos and help you to decide which videos are effective and which ones you can let go by knowing the stats.

Number 2. Keyword explorer – this is created by Moz, which is a marketing analytics software company. Keyword Explorer is without a doubt one of the best keyword research applications that you can find these days. By simply entering the keyword phrase in the app, it will show you info that you need to know from the page ranking potential, related keywords, monthly traffic and many more. This is one of the tools that you will ever need.

If you are running a digital marketing campaign, then this is without a doubt something that you should not disregard.

Number 3. Hotjar – among the key aspects for your success in the world of digital marketing is by knowing what your visitors are interested in and to what they are clicking on. By having access to this info, you will be able to optimize your page and be able to convert traffic to sales. Fortunately, you can know where do users click on your page by making use of Hotjar.

Keep in mind, digital marketers who understand and know their users are more likely to be successful.

Number 4. ScreamingFrog – any digital marketing campaigns should have proper auditing, otherwise, it will fail sooner or later. Being able to audit your website without the help of any tools or applications will probably just waste your time as there are plenty of things to be considered; if you have such, you can just divert this time on the more important tasks of your campaign that can skyrocket it to success. Lucky for you, there is ScreamingFrog to which the auditing part of your campaign is done automatically, freeing you valuable time that is more needed by your growing business.